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MEET THE FOUNDER

Experience shaped into education.

Jake Farmer built SWDA to give tankless divers the structure, coaching, and community the category has been missing.

SWDA founder Jake Farmer on a Maui beach with three AirBuddy tankless dive systems
30+years in Maui waters

JAKE FARMER

Divemaster. SNUBA instructor. Local waterman. Teacher.

Jake's relationship with Maui's ocean spans more than three decades. His path—from tropical fish collector to professional dive guide and instructor—gave him a close view of how equipment, conditions, judgment, and confidence work together.

He created Shallow Water Diving Academy Maui to give tankless divers something the industry often overlooks: safety education, hands-on coaching, a progression path, and a community centered on respect for the ocean.

“The goal isn't to push people deeper. It's to help them become safer, calmer, and more confident in the water.”
AlohaWelcome people with care
PonoChoose the responsible path
Mālama i ke kaiProtect and respect the ocean
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